Clarity and trust
Does the page make sense right away?
We look at the first impression, the wording, and the proof a new visitor needs before trusting the business.
- First impressions
- Content and readability
- Trust and credibility
Free 12-point review
Twelve categories: conversion path, search visibility, accessibility, security, mobile usability, lead capture and technical health. Scored on evidence, ordered by what to fix first.
Start here
What the scan is looking for
A website can be technically online and still make customers hesitate. The assessment groups twelve checks around four questions a business owner can act on.
Clarity and trust
We look at the first impression, the wording, and the proof a new visitor needs before trusting the business.
Customer path
We check whether calls, forms, and other actions are clear and usable, especially from a phone.
Reach and access
We review the signals that help search engines, local customers, and people using assistive technology.
Technical foundation
We test the response, speed, and basic protections that support every other part of the website.
How the report comes together
Enter a homepage or one specific page you want reviewed.
The scanner checks page content, technical signals, and customer paths.
Start with the quick win, then work through the ordered priorities.
What you receive
Before you scan
We run 12 groups of checks covering conversion, search visibility, accessibility basics, security and privacy, page speed, mobile experience, lead capture, local signals, content, and technical health.
Yes. There is no payment step or trial. We record the contact details and page you submit so our team knows who used the scanner and can prevent automated abuse.
An SEO checker focuses on how search engines read a page. This assessment also looks at what happens after someone arrives: whether the business is clear, the page feels trustworthy, and the next action is easy to find.
The score comes from concrete signals found in the live page. AI only summarizes and prioritizes those verified findings, and the tool falls back to a rules-based action plan if AI is unavailable.
Keep this domain monitored
Add the domain to DomainGuard and the checks behind this assessment keep running, with score history and an alert when something you fixed comes back.